[Guide] Selling Custom POD Laptop Sleeves

Laptop sleeves are useful for shoppers who travel light and don’t want to spend a ton of money to purchase a laptop bag or case.
Sleeves keep laptops scratch free, and can also be used to express one’s personality, hobbies, and professional achievements.

Product Description

10-INCH

• Fits 10-inch laptop
• Form-fitting case; fits most slim laptops and tablets
• Lightweight and water resistant neoprene
• Secured with zipper
• Laptop/Tablet not included
• Method: Sublimation
• Base Price: $12.00
• Suggested Retail Price: $30.00
• Colors:

13-INCH

• Fits 13-14 inch laptop
• Form-fitting case; fits most slim laptops
• Lightweight and water resistant neoprene
• Secured with zipper
• Laptop not included
• Method: Sublimation
• Base Price: $13.00
• Suggested Retail Price: $31.00

15-INCH

• Fits 15-inch laptop
• Form-fitting case; fits most slim laptops
• Lightweight and water resistant neoprene
• Secured with zipper
• Laptop not included
• Method: Sublimation
• Base Price: $14.00
• Suggested Retail Price: $32.00
• Colors:

Trends

According to Google Trends, these states were interested in finding more information about laptop sleeves in recent years (2004-present):

Travel & Tourism Industry

Travel and tourism industry is one of the largest industries in the United States, bringing over 1.5 trillion U.S. dollars to GDP in 2015. The tourism industry alone is projected to contribute to more than 2.6 trillion dollars by 2027, according to Statista.

Target Market

• Have at least a four-year college degree
• Are younger than non-adventure travelers
• Are budget conscious buyers
• Single, not in committed relationship
• Activity-driven

Design Inspiration

Humor

Everyone loves accessories that make us giggle. Humor is a great conversation starter that helps to make connections on and off the road. Best-selling designs use jokes and funny images.

• Nerd
• Science
• Occupation
• Hobbies
• Self-care
• Sex
• Animals
• Food
• Memes
• Emojis
• Body Parts
• Alcohol

Travel

Adventure Destinations

• Acadia National Park, Maine
• Big Sur, California
• Sedona, Arizona
• Norway
• Finland
• Lakes Region, Chile
• New Zealand
• Switzerland

Old School Vacation Destinations

• Sanibel Island, Florida
• Malibu, California
• Main Beach, East Hampton, NY
• Pensacola, Florida
• The British Virgin Islands
• Cook Islands
• Croatia
• Tulum, Mexico
• Hawaii

Motivation

When things get tough many people turn to inspirational quotes to get us to the other, happier side. Shoppers may want to place their favorite quote on the laptop sleeve to give them one extra push to get them through a rough day.

• Movie
• Celebrities
• Childhood Book
• Sport
• Personal
• Friendship
• Science
• Faith
• Love
• Family

Business

Shoppers who are looking to grow their personal brand will jump on this opportunity to self-advertise. One simple logo can strike up a conversation and possibly change the course of their business for the better.

• Business Card
• Business Locations
• Contact Information
• Name
• Business Tag Line
• Business Logo
• Business Promise
• Monogram

• Protect and explore with unique laptop sleeve.
• Travel light with your brand logo on your sleeve!
• Humor everyone with your laptop sleeve!
• There are no limits to designing your new laptop sleeve.
• Not all those who wander are lost.